Imagine that one could watch live streaming cricket matches or their favorite television serials on mobile platform that has a larger screen than mobile phones, has touch screen technology, is small enough to carry in one’s pocket, and most importantly, is available at very affordable prices. Such type of technologies, services or devices, which are usually a stuff of ‘James Bond’ movies, will very soon be available for everyone to own, in India, for the first time, and before the rest of the world. In today’s scenario, when awareness towards access for real-time information and media content is increasing, such technology is yet to penetrate the Indian market and offer a platter of convincing on-demand and infotainment services to the common man.

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